24 ore con Boero
Exibition Design
Choi Ji Hye
Paolo Calafiore
Lighting Design
Paolo Calafiore
Client
Boero
Photos
Mirco Cecchi
Milano Design Week
2022
Abstract
The installation '24 hours with Boero ' presents on the occasion of Milan Design Week 2022 a new color trend composed of 24 chromes inspired by 6 different phases of the day to express the value and potential of color. The chromatics presented are derived from “1831 - Il Colore Italiano” a new complete, agile and versatile color system that allows flexibility and personality to be expressed in interior design through color. The lighting design relates in synergy with the display totems by illuminating the chromatic discs with 4000 K° white light with very high color rendering to fully enhance the chromatic characteristics of the colors presented.